SO1. Consolidate knowledge on attractive zero-emission delivery and return options, and successful behavioural interventions leading to greener choices

SO2. Co-develop solutions with diverse stakeholders, combining behaviour interventions and delivery and return options, testing them through pilots that cover the most relevant e-commerce markets and sales channels, as well as different geographies and cultures

SO3. Develop a concrete, step-by-step way to account for the footprint of e-commerce deliveries and returns, in line with CountEmissions EU

SO4. Develop replicable and scalable processes for retailers and LSPs, supporting them to provide consumers with accurate information regarding environmental footprints

SO5. Develop guidelines for data visualisation which can incentivise smaller e-commerce footprints for deliveries and returns

SO6. Develop a sound methodology to evaluate the successful communication, implementation, and adoption of zero-emission delivery and return options

SO7. Work with consumers, retailers, logistics service providers and public authorities to develop behavioural interventions that lead to more sustainable e-commerce practices